Wednesday, 4 December 2013

Ordinary Market to International..

ASSALAMMUALAIKUM.... 

¡hola!!!my dear friends..at this moment i’m still strong  sit infornt on my lappy when my housemate get their beautiful dream along the rain in cold..suddently appear jelousy feeling..but must stay strong to update a new post for my lovely subject...(=_=) OK fara...back to the track....today post about strategies for competing in international market means to know the way on how the companies can move form ordinary to compete with the international market. 


Before we go futher, we must know the reasons why decide to enter foreign market and list it..It is because to gain access to new customer or to futher exploit core competencies or other factor..From that we can know the actual reason on why competing with other market to make more complete. Then we must have the key strategic consideration on demographic, cultural and market condition for make it easier to plan the strategic option for entering and competing in international market. It also have pro and cons in the various strategies such as export strategies on economic scale,licensing and franchising strategies on local market taste and source of requirement, the foreign subsidiary strategies in cost of acquisition and market entry also greenfield strategies on development and direct transfer of firm. These pro and cons a little bit be influence on competing the market. Other than that also can use alliance and joint venture strategies whereas know collaborative strategies that focus the way companies edge into market of foreign country.

Have 3 approach for competing internationally it shown:-
1)     Multidomestic strategy (Offering and competitive approach from country to country in an effort to be responsive.It is think loca, act-local of international strategy by decision making for decentralized to the local level)
2)      Global strategy ( Its represent a think-global and act-global approach)
3)      Transnational strategy (Think-global, act-global approach that incorporates elements of both multidomestic and global strategies)  

Companies that compete internationally can pursue competitive advantage in world markets by locating their value chain activities in whatever nation prove most advantageous.They must have the key location issues to build the competitive advantage such as customize offerings in each country market and pursue a strategy of offering a mostly standardized product worldwide. Beside that the company must have the profit sanctuaries where that means a country market that provide a firm with substantial product because of a strong or protected market position. By using the profit sanctuaries it can be use to defend against international rivals also must have strategies option competing the market for defending it against the global in developing countries.

That all the strategies that can be use to compete with the rival in the market beside to move up from ordinary to international by able to take a risk in entering the international market. Hope u all can make it as a tip to rose up the company level to international.
OK..till meet again in the next post..:) 


 Adius Amigos  

No comments:

Post a Comment